1:1 Marketing Consulting

As the Head of Marketing & Communications at Matrix Applications LLC, I design and execute effective strategies for promoting the company's innovative technology solutions for the capital markets. I promote internal and external communications for South Street Securities Holdings, Inc., ensuring a consistent and engaging brand voice across all channels. With a triple major in Economics, Finance & Marketing from Elon University, a Master of Science in Marketing from William & Mary, and over five years of experience in marketing, sales, customer relations and business development, I have cultivated a strong expertise in content creation, event planning, digital marketing strategy, customer relationship management (CRM) and analytics. I am passionate about the intersection of technology and finance, and I am an active member of the Fintech B2B Marketing Community, where I serve as the Head of Memberships for North America. In this role, I help facilitate networking and learning opportunities for hundreds of marketing professionals in the fast-growing fintech sector. Creativity, problem solving and collaboration are the foundation to my 1:1 Marketing Consulting services.